The Desperate Dive Shop
Why do so many scuba dive shops struggle to profit or even go bankrupt? What are the mistakes they typically make?
Andy Davis Sidemount Technical Wreck Diving Blog
Articles for beginner to expert scuba divers
Andy Davis Sidemount Technical Wreck Diving Blog
Articles for beginner to expert scuba divers
loss leader business model in the scuba diving industry
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An Evaluation of the Modern Scuba Diving Training Industry
An evaluation of the modern scuba diving training industry, focusing on diver commitment demographics & expectation management.